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The CARIBLA KFC Franchisee Association was formed as the successor of the CARIBLA KFC Marketing Association during a stormy and divided meeting in Louisville, Kentucky in the early 1980's. Led by Read Miller, as its first president, it was based on the same precepts as the other AKFCF regional associations and our main mission shifted from producing television commercials for the region to supporting and protect the general interests of our franchisee members.
The role of the CARIBLA Association was well accepted and enjoyed our franchisor's full cooperation (especially at the yearly Caribbean CARIBLA Franchisee Convention) until the PepsiCO era. In their efforts to break us apart, PepsiCo tried unsuccessfully to prohibit contact between CARIBLA and the AKFCF. But with AKFCF's full support, CARIBLA became a member of the Domestic Contract Negotiating Committee and later became a leader in the International Contract Negotiating Committee.
Following the negotiations, CARIBLA's more sedate role returned to that of being vigilant in protecting the franchisees general interests. Besides the occasional regional meetings, our main activity has been our yearly convention which was combined with the National Domestic AKFCF Convention in 2003.
The KFC CARIBLA Franchisee Association is one of the regions that compose the worldwide AKFCF (Association of the Kentucky Fried Chicken Franchisees Inc) and is entitled to receive the full benefits of membership in the AKFCF. AKFCF is composed of seven US regional associations plus three international regions. The CARIBLA Franchisee Association has representation on the AKFCF Board of Directors: namely, the region's President, First Vice President, and Immediate Past President.
Recently the CARIBLA Association voted to combine its activities with the KFC Regional Marketing Fund (RMF) which was formed with Yum's help in January 2000.
Currently, there are
33 active markers in our region. Active franchisees own and
operate over 500 high volume KFC restaurants throughout our region
which includes the beautiful countries of Central America, the exotic
islands of the Caribbean, and mysterious South America. |